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Business NLP
NLP in Business - 2 day Workshop
Business NLP? - how does NLP develop highly successful business?
Business is merely buying something or creating something, then selling it to somebody, at a profit.
To initiate that business transaction, there is always a 'person' involved, who has made a conscious and unconscious decision to purchase. That purchase decision will depend upon the clients' wants, needs and values. The number of people who decide to buy from you will be influenced by how well you, your product and your service match up to those criteria.
Every transaction is initiated by a person, and every transaction is the result of some form of communication. NLP is about excellence; personal performance excellence through excellence in communication both externally and internally. the Business NLP workshop fundamentally shows you how to communicate with excellence, leading to enhanced behaviour, performance and results.
Your personal effectiveness will affect your ability to influence others, so the starting point for using Business NLP to is to use it on yourself! - clear out the blockages and limitations you hold about yourself. This will empower your confidence, motivation and clarity of your goals and purpose. You will have greater flexibility, resources and choices. You will be more intuitive, greater sensory acuity, enabling you to understand the true wants and needs of your client, and develop deeper rapport in order to convert more prospects into clients, and maintain longer relationships with those clients.
Increasingly, business training courses and business skills courses are realising the advantages of receiving NLP business coaching for all departments. Some of these secrets and skills have be used by marketers and advertisers for years, but it is not until you become trained in advanced business communication and interpersonal communication, experiencing the power of the NLP techniques that you realise the advantage you have over others who have not been trained business NLP(or visa versa?)
What you will learn and integrate on the Business NLP workshop;
- NLP Communication Model - how we process events and experience, encode it and store it in memory, and how this, combined with your emotional state and physiology with determine your behaviour and the results you produce
- Internal Representations - how we encode experience, and how this is linked to our personal success
- Values and the root of Motivation - what drives us towards success (or move away from failure). how our values affect our motivation towards achievement, which leads to fulfillment and freedom - freedom by having more choices in life, financial freedom, etc.
- Resource anchoring - learning how to change your state at will, transform into the resourceful state you choose to accomplish your goals. For instance, removing the anxiety before having to stand up in front of the room to do a presentation, or the confidence in front of clients or on the telephone.
- How to set goals, and how o make them happen!
- Rapport- how to communicate more effectively, how to be able to influence and persuade by communicating directly with the unconscious mind
| Communicate
with the Unconscious Mind?; this may seem a little 'far out' to you now, but it's widely known that we can only hold a very small amount of information in our conscious mind, and we only use 5% of our brain anyway! - so actually most of what we sense through words, sounds, sight, smell taste and touch actually goes straight into our unconscious mind - the part of the mind we are not consciously aware of now. |
- NLP sensory acuity - learn how to read how a person is thinking, what they are thinking, and how they have received your communication
- Meta Model - discover their personality profile conversationally, what motivates them, and how they make decisions.
- Strategies - how a person buys - motivation strategy, decision strategy, reassurance strategy
- Discover the Clients real needs - this is another lesser known 'secret' - one that advertisers and Marketers have used for many years; when making a buying decision, people actually make two decisions - one is a conscious decision to buy (because they want it), the other is an unconscious decision to buy(because it satisfies their unmet needs). If you are not aware of their true reasons to buy, you won't be able to sell!
- Proposals that work - how to find out what will appeal to the client, and which words / language to use
- language patterns - how to discover the thought processes of the client, and what words have particular meaning, value and influence for them
